Alyssa Roenigk, a senior writer for ESPN The Magazine and ESPN.com, recently wrote an article on Special Olympic athlete Steven Dodd’s impressive determination and goal-setting success. Roenigk covers action sports, Olympics and football have taken her to six continents and caused her to commit countless acts of recklessness. ESPN provides up-to-the-minute sports news coverage and highlights.
Decorated kayaker Steven Dodd puts team first
By Alyssa Roenigk | ESPN | 7/30/15
Great Britain athlete Steven Dodd found the sport of kayaking in the unlikeliest of places: a church bathroom.
A devout churchgoer, Steven had overheard a disabled member of his church’s congregation mention that the church did not have a disabled toilet. Outraged, he began scheming possible ways to raise the money to have one installed. “He told me he wanted to hold a fundraiser,” Pat says. “He was going to kayak the river to raise the funds for that toilet.”
It wasn’t the first nor would it be the last time Steven would prove he was capable of achieving seemingly impossible goals as a fundraiser and advocate.
Setting Goals Can Help Nonprofits Achieve and Surpass Their Targets
Just like Olympic athletes, nonprofits can benefit when setting goals for their fundraising efforts. Athletes use goals to push themselves and achieve extraordinary results just as your organization can use setting goals to motivate donors to give, especially during live fundraising events.
At your next event, set up a fundraising keyword that your attendees can use to text in their pledges. Your master of ceremonies and other presenters can provide the simple texting instructions to the audience. A fundraising thermometer will display in real-time how every donation gets your organization closer to reaching its target creating an exciting moment of giving that can be amplified by your speakers and emcee as they make their ask. You can also have volunteers available to help anyone who needs a little assistance completing their mobile pledges.
People tend to give 25-50% more when they are working together to reach a specific goal, rather than giving to a general fund.