International Medical Corps
Founded
1984
How we helped
Campaign strategy
Pre and post event communication
Collect online and offline event donations
Real-time donor recognition
Text-to-donate
Mobile pledging with auto-fulfillment
Donor reporting
Gift management
Segment
Healthcare
Size
Medium
$365,000
raised
157
donors
42%
increase in participation
MobileCause makes giving at events exciting! Every single attendee is empowered to become an important part of our mission.
— Shelley Wenk, Senior Digital Communications Specialist
Challenge
IMC raised a record $250,000 at the previous year’s annual gala, and they decided to set an ambitious goal of raising $350,000 at this year’s event. In order to achieve this lofty goal, they knew they needed to find a surefire way to maximize the impact of their ask at the event.
Solution
During an emotional call-to-action, event attendees were given the opportunity to text a keyword to pledge a donation right from their mobile phones, without ever leaving their seats. The donors’ names were then displayed on-screen, and the overall results were showcased live on a MobileCause event thermometer.
Impact
With the help of MobileCause’s solutions they exceeded their goal, raising $365,000 from 157 donors. By simply adding new technology to their annual event, IMC now has more funds to rehabilitate devastated health care systems and bring communities back to self-reliance.
International Medical Corps
International Medical Corps (IMC) has helped tens of millions of people in over 75 countries, delivering emergency relief and training valued at more than $2.5 billion. A preeminent First Responder, they provide emergency relief often within hours to those hit by disaster, no matter where they are, no matter what the conditions. To donate to the cause, click here.
