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DFTFM Pet Food Bank

Founded

2008

How we helped

Campaign strategy

Pre and post event communication

Collect online and offline event donations

Real-time donor recognition

Text-to-donate

Mobile pledging with auto-fulfillment

Donor reporting

Gift management

Segment

Animal Care

Size

Medium

555

donors (and counting)

$42,200

donations raised

25

recurring gifts

Stay true to the mission of your organization and ask people to give to specific needs. You will inspire more giving!

– Liesl Gray Manone, Operations Director

Challenge

With just one full-time and two part-time employees, Don’t Forget to Feed Me needed an easy way to empower donors to give online in response to specific campaigns throughout the year. They figured that the easiest way to get donors to give was online and began searching for a company that offered text-to-give.

Solution

Enter MobileCause who, helped the small team create campaign-specific donation pages with corresponding text-to-give keywords. Then it was suggested that they promoted the keywords across their website, emails, and social media channels in order to stimulate giving. The online donation forms were incredibly simple, making it very easy for donors of all ages to give!

Impact

By making it easy for donors to give online or from their mobile device (text-to-give) in response to campaigns and asks throughout the year, Don’t Forget to Feed Me raised $42,200 in donations from over 550 donors, plus 25 recurring gifts. This money went towards providing pet food for those in need whether it be someone who cannot afford to feed their pet or a local pet food bank running low on funds.

Don’t Forget to Feed Me

The mission of Don’t Forget to Feed Me (DF2FM) is to supply pet food to local agencies in support of pet owners. By providing pet food for those in need, during challenging financial times, we offer an option to surrendering – or worse, abandoning – a family pet. To donate to this cause, click here.

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