fbpx

888.661.8804

Menu

“MobileCause makes it easy for our donors to give
in the moment from anywhere.”

 

Wildlife SOS

Founded

1995

How we helped

Campaign strategy
 
Online and mobile giving
 
Peer-to-peer fundraising
 
Text message alerts
 
Email donations
 
Social media donations
 
Donor reporting
 
Gift management

Segment

Animal

Size

Medium

Wildlife SOS was established in 1995 by a small group of individuals inspired to start a movement and make lasting change to protect and conserve India’s natural heritage, forest and wildlife wealth. Today, the organisation has evolved to actively work towards protecting Indian wildlife, conserving habitat, studying biodiversity, conducting research and creating alternative and sustainable livelihoods for erstwhile poacher communities or those communities that depend on wildlife for sustenance.

Challenge

McCarter Theatre was stumped on how they could connect, in real-time, with their donors who were attending a behind-the-scenes donor tour at the theatre. With over 100 in attendance, and in different tour groups, it seemed impossible for McCarter Theatre to make a personal connection with each individual during the span of the event. They needed a way to collectively communicate and reach their donors during their visit.

Solution

With MobileCause’s text messaging, McCarter Theatre now had the option to connect with their donors directly on their mobile device during the tour. Donors could instantly subscribe to receive text messages by simply texting a keyword to a 5-digit shortcode. McCarter Theatre surprised and delighted its donors by allowing them to text multiple keywords throughout the tour revealing a new fun fact at various points during their visit. Donors were also given the choice to donate via text, catering to those who prefer this method of giving.

{

MobileCause makes it easy for our donors to give in the moment from anywhere

Kate Schnepel, Development Director

Impact

In just one night, McCarter Theatre had over 400 text messages from their 114 guests. Now, they use text messages to enhance their overall communication to anyone who visits the theatre. Thanks to the easy subscribe, patrons have the choice to receive updates both while they wait for a show to start, or to learn about upcoming shows to plan their next visit.

{

We couldn't be more thankful to be a part of MobileCause. You really cover it all.

Danielle Biggs, Development Associate

With MobileCause’s text messaging, McCarter Theatre has been able to reach patrons in a way that not only enhances their theatre experience, but also builds their relationship creating a brand new opportunity for patrons to become donors.

McCarter Theatre’s belief of arts accessibility can now be transcended beyond their theatre, and now into every attendee’s pocket as they continue to build their text database and communications strategy.

Pin It on Pinterest