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Washington DECA

Founded

1947

How we helped

Digital Fundraising Services

Campaign strategy 

Text-to-donate

Customized online forms

Real-time donor recognition

Segment

Youth Development

Size

Small

+49%

more new donors

+88%

increase in pre and post event giving

+28%

increase in overall number of gifts

“Using MobileCause for the first time at our Annual Emerging Leaders Fundraising Luncheon, we raised 9% more than the previous year. We increased revenue, donor participation and pre and post luncheon giving, which I know was a direct result of MobileCause features. Besides the product itself, we benefited greatly from our absolutely awesome Digital Fundraising Strategist. She not only shared inside best practices, but also expedited our MobileCause onboarding prior to our luncheon.”

– Brent Mason, Director of Philanthropy Washington DECA

Challenge

Washington DECA was looking to create additional buzz around their 2018 Annual Emerging Leaders Fundraising Luncheon. The educational nonprofit wanted to increase engagement and make it easier for current and prospective donors to give.

Solution

After attending a luncheon for another educational nonprofit, Washington DECA Director of Philanthropy, Brent Mason, noticed how engaging the nonprofit’s MobileCause live event thermometer and text-to-donate features were. He loved how event attendees could text in their donation from their seats and see those donations displayed on a dynamic, live fundraising thermometer and donor wall. Leaving the luncheon inspired, Brent made the decision to update Washington DECA’s entire fundraising database and platform to MobileCause.

Impact

With new MobileCause donor-friendly donation pages, electronic raffle tickets, and back-end reporting features, Washington DECA was able raise 9% more in 2018 than in 2017. The additional funds raised went directly to helping student members experiencing financial hardship at home so were unable to attend DECA programs without financial aid. 

Attendees at the Annual Emerging Leaders Fundraising Luncheon loved the ease of texting in their donations from their seats. Although DECA will always rely on traditional marketing channels for their events, such as direct mail, telemarketing, and on-air fund drives, the ease of MobileCause’s online donation pages, electronic raffle tickets, and text-to-donate allowed them to increase donor participation and revenue pre and post event. MobileCause also enabled DECA to efficiently coordinate the distribution and collection of electronic raffle tickets, helping to eliminate confusion and hassle. Washington DECA has also successfully implemented MobileCause online giving and text-to-donate at their 2019 Emerging Leaders Luncheon and other campaigns.

What is DFS?

Our team of Digital Fundraising Strategists have experience in nonprofit management and are power users of MobileCause. Using best practices and extensive fundraising, marketing and communications experience, the team provides fully-integrated development and setup of your campaigns. Enabling you to spend your time executing programs and connecting with your constituents. We create and implement campaigns for you so you can focus on running your organization.

Washington DECA

Washington DECA is an educational 501(c)(3) nonprofit providing business and leadership opportunities to high school students. With over 11,000 student members and 158 school chapters throughout the state of Washington, DECA creates real-world experiences in the fields of entrepreneurship, marketing, finance, hospitality and management. DECA or Distributive Education Clubs of America has over 215,000 student members in all 50 US states.

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See why thousands of nonprofits trust MobileCause to create engaging experiences for their donors. Raise more money, scale your mission and connect with your donors in more meaningful ways.

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